Packaging

Packaging Design Agency

The short version: Packaging design for food, drink and lifestyle brands. Single packs, full ranges, print-ready artwork. From $4,000.

Packaging is the one piece of marketing a customer holds in their hand. On a busy shelf it has seconds to say what you are, why you’re worth it, and why you’re the one to pick up. We design packaging for Adelaide food, drink and lifestyle brands that need to earn that pick-up.

Who this is for

  • Food and drink producers heading into retail or bottle shops
  • Makers whose packaging was fine at the markets but looks unprofessional on a supermarket shelf
  • Brands launching a new product or a new range
  • Businesses whose range has grown into a set of mismatched packs
  • Brands selling online, where most people see the pack as a photo before they ever hold one

A pack has 3 jobs at once

It has to get noticed from a metre away, make sense up close, and feel good in the hand.

Get those right and packaging pays for itself, working every hour the shop is open. Get them wrong and a good product gets walked past.

What we design

We handle the range, not one item at a time.

  • Primary packs and labels
  • Secondary packaging like cartons, cases and multipacks
  • Print-ready artwork built to your manufacturer’s specs
  • The name and brand around the product, if it’s new
  • A system that lets you add flavours or lines later without a redesign

We’ve done this for Racing Cards, Serendipity Spirits and Turon Wines.

Built for the shelf and the print run

We design with the real world in mind: how it prints, how it holds up in a fridge or a freezer, how it photographs for your online store, and how a new flavour will slot in next year without a redesign.

Materials, finishes and the eco question

How a pack feels matters as much as how it looks. The stock, the finish, matte or gloss, a foil or an emboss, all of it changes how premium a product feels in the hand. We design with those choices in mind and help you weigh them against budget and print runs.

Sustainability is a real factor for food and drink buyers now, so we can design for recyclable and reduced materials where it suits your product, and we’ll be honest where a green claim wouldn’t stack up.

From artwork to the shelf

Getting a pack made involves more than a nice design. There are dielines to match, print methods to suit the material, and a manufacturer or co-packer who needs the files a particular way. We handle that side with you, so the artwork we hand over is ready to run. If you’ve already got a printer or co-packer, we’ll work to their specs.

Most of our clients are in South Australia, though packaging doesn’t need us in the room. We also work with food and drink brands across Australia.

Frequently asked questions

How much does packaging design cost? It depends on how many products and formats you have. A full range costs more but works out cheaper per item. We quote once we’ve seen the range.

Can you design the whole range at once? Yes, and it’s the smart way to do it. A system designed together keeps the range consistent and makes each new product quick to add.

Do you provide print-ready files and dielines? Yes. We supply press-ready artwork and work to your manufacturer’s dielines and specs.

Can you design sustainable or recyclable packaging? Yes, where your product and budget allow. We’ll also help word any environmental claims so they hold up.

Do you design labels as well as boxes? Yes. Labels, cartons, multipacks and the artwork that ties them together. If it’s wine, see our wine label design page.

Can you help get my packaging photographed for online? Yes. We can direct or arrange product photography so your packaging looks as good on your website as it does on the shelf.

Can you handle the barcode and the legal panel? Yes. Barcodes, nutrition panels, weights and country of origin get laid out as part of the artwork. You supply the data, we make it legible and lay it out to the rules.

How long does packaging design take? It depends on the number of products and the print method, but we’ll give you a clear timeline up front. A single pack moves faster than a full range.

What if my product changes after the design is done? Small changes like a new weight or an updated ingredient list are quick. We keep the working files, so you’re never starting again from nothing.

Will you work with my existing brand? Yes. If you have brand guidelines, we design inside them. If you don’t, we can sort the brand design first.

Let’s get you picked up off the shelf.

The short version: Packaging design for food, drink and lifestyle brands. Single packs, full ranges, print-ready artwork. From $4,000.

Packaging is the one piece of marketing a customer holds in their hand. On a busy shelf it has seconds to say what you are, why you’re worth it, and why you’re the one to pick up. We design packaging for Adelaide food, drink and lifestyle brands that need to earn that pick-up.

Who this is for

  • Food and drink producers heading into retail or bottle shops
  • Makers whose packaging was fine at the markets but looks unprofessional on a supermarket shelf
  • Brands launching a new product or a new range
  • Businesses whose range has grown into a set of mismatched packs
  • Brands selling online, where most people see the pack as a photo before they ever hold one

A pack has 3 jobs at once

It has to get noticed from a metre away, make sense up close, and feel good in the hand.

Get those right and packaging pays for itself, working every hour the shop is open. Get them wrong and a good product gets walked past.

What we design

We handle the range, not one item at a time.

  • Primary packs and labels
  • Secondary packaging like cartons, cases and multipacks
  • Print-ready artwork built to your manufacturer’s specs
  • The name and brand around the product, if it’s new
  • A system that lets you add flavours or lines later without a redesign

We’ve done this for Racing Cards, Serendipity Spirits and Turon Wines.

Built for the shelf and the print run

We design with the real world in mind: how it prints, how it holds up in a fridge or a freezer, how it photographs for your online store, and how a new flavour will slot in next year without a redesign.

Materials, finishes and the eco question

How a pack feels matters as much as how it looks. The stock, the finish, matte or gloss, a foil or an emboss, all of it changes how premium a product feels in the hand. We design with those choices in mind and help you weigh them against budget and print runs.

Sustainability is a real factor for food and drink buyers now, so we can design for recyclable and reduced materials where it suits your product, and we’ll be honest where a green claim wouldn’t stack up.

From artwork to the shelf

Getting a pack made involves more than a nice design. There are dielines to match, print methods to suit the material, and a manufacturer or co-packer who needs the files a particular way. We handle that side with you, so the artwork we hand over is ready to run. If you’ve already got a printer or co-packer, we’ll work to their specs.

Most of our clients are in South Australia, though packaging doesn’t need us in the room. We also work with food and drink brands across Australia.

Frequently asked questions

How much does packaging design cost? It depends on how many products and formats you have. A full range costs more but works out cheaper per item. We quote once we’ve seen the range.

Can you design the whole range at once? Yes, and it’s the smart way to do it. A system designed together keeps the range consistent and makes each new product quick to add.

Do you provide print-ready files and dielines? Yes. We supply press-ready artwork and work to your manufacturer’s dielines and specs.

Can you design sustainable or recyclable packaging? Yes, where your product and budget allow. We’ll also help word any environmental claims so they hold up.

Do you design labels as well as boxes? Yes. Labels, cartons, multipacks and the artwork that ties them together. If it’s wine, see our wine label design page.

Can you help get my packaging photographed for online? Yes. We can direct or arrange product photography so your packaging looks as good on your website as it does on the shelf.

Can you handle the barcode and the legal panel? Yes. Barcodes, nutrition panels, weights and country of origin get laid out as part of the artwork. You supply the data, we make it legible and lay it out to the rules.

How long does packaging design take? It depends on the number of products and the print method, but we’ll give you a clear timeline up front. A single pack moves faster than a full range.

What if my product changes after the design is done? Small changes like a new weight or an updated ingredient list are quick. We keep the working files, so you’re never starting again from nothing.

Will you work with my existing brand? Yes. If you have brand guidelines, we design inside them. If you don’t, we can sort the brand design first.

Let’s get you picked up off the shelf.