GoodLove Goods
GoodLove Goods curate premium gifts for people who give a damn.
They source natural, vegan, and eco-friendly goods from clever Australian businesses and aim to create an unstoppable positive ripple effect by donating a portion of their profits from each sale to thoughtfully selected charities.
GoodLove’s brief was for modern branding and packaging that was bold enough to be memorable but wouldn’t compete with the beautiful goods within each gift box, allowing them to take centre stage and draw the customer’s eye.
They wanted something warm, friendly, modern, and ‘natural’ looking without going down an earthy or rustic path. Enter our suite of bold, rounded fonts contrasting with hairline icons, and neutral tones accented with warm terracotta and classic navy.
GoodLove Goods curate premium gifts for people who give a damn.
They source natural, vegan, and eco-friendly goods from clever Australian businesses and aim to create an unstoppable positive ripple effect by donating a portion of their profits from each sale to thoughtfully selected charities.
GoodLove’s brief was for modern branding and packaging that was bold enough to be memorable but wouldn’t compete with the beautiful goods within each gift box, allowing them to take centre stage and draw the customer’s eye.
They wanted something warm, friendly, modern, and ‘natural’ looking without going down an earthy or rustic path. Enter our suite of bold, rounded fonts contrasting with hairline icons, and neutral tones accented with warm terracotta and classic navy.
